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±«Óãtv: A Preeminent Research University

Yash Patel

His interest in accounting was born as a high schooler helping his grandmother run her Clearwater motel. Yash Patel then started a vending machine business that funded his education, gaining real-world experience along the way.

August 4, 2025Student Success

Graduate with graphic that says,

±«Óãtv’s online MBA breaks into Princeton Review top 10

The program is among the best in the country, climbing to No. 10 overall, rising seven spots from last year. ±«Óãtv also secured the top spot in Florida, according to the 2025 rankings.

July 31, 2025Student Success

group of travelers walking through the airport

How AI is revolutionizing travel planning

Artificial intelligence is transforming how people plan travel with personalized, instant itineraries that once took hours to build.

July 31, 2025Research and Innovation

Collage of photos that show the hospitality and tourism program

Tourism, sport and entertainment programs merge to form ±«Óãtv School of Hospitality and Sport Management

Launching in fall 2025, the merged school will give students on all three campuses more career pathways and a global perspective on the interconnectedness of hospitality, tourism, sport and entertainment.

July 30, 2025Student Success

Jacqueline Benavides and Kyle Kelly in their cap and gowns

From classmates to soulmates: Three years, two degrees and one happily ever after

Jacqueline Benavides and Kyle Kelly met in 2022, the first year the online DBA program was offered at ±«Óãtv. The program gave them a path toward academic growth and, unexpectedly, toward each other.

June 30, 2025Campus Life

Mix of reviews on a graphic and man hand raised up

Why ±«Óãtv researchers say fake online reviews still fool consumers

The research investigates a key question: Are consumers naturally skeptical of online reviews or do they tend to believe them? The answer stems from what psychologists call a “truth bias.â€

June 9, 2025Research and Innovation

The successful partnership between the ±«Óãtv Muma College of Business and Tampa Bay Wave is helping establish the region as a thriving hub for financial technology – attracting startup founders from across the nation who have generated millions in revenue while creating hundreds of jobs.

May 21, 2025Community Partnerships

±«Óãtv: A Preeminent Research University

Behind the horns: Meet the ±«Óãtv students who were Rocky D. Bull

For years, they hid in plain sight, lifting spirits and energizing crowds as the university’s beloved mascot, Rocky D. Bull. Now that they’ve graduated, three Rockys are allowed to take off the mask and share what it’s really like to be the face of ±«Óãtv.

May 12, 2025Student Success, ±«Óãtv Athletics

±«Óãtv: A Preeminent Research University

±«Óãtv alumni drive AI classroom innovation with virtual assistants for K-12 teachers

With support from ±«Óãtv alumni, a ±«Óãtv graduate is revolutionizing education through her company that uses artificial intelligence to create personalized learning experiences for students.

April 9, 2025Community Partnerships, Cyber/AI, Student Success

Birds Eye view of an office space filled with workers at their computer

How employee cohorts influence newcomer retention, especially among Gen Z

Job hunting is contagious, according to a new study led by ±«Óãtv. When a workplace cohort starts looking for new opportunities, newcomers often follow suit.

April 9, 2025Research and Innovation

Student crosses stage at ±«Óãtv commencement

U.S. News & World Report ranks ±«Óãtv a national leader for dozens of graduate programs

The ±«Óãtv has 31 graduate programs ranked in the top 100 nationally by U.S. News & World Report, including 15 in the top 50 and five in the top 25. With standout programs such as industrial-organizational psychology, criminology and rehabilitation counseling, ±«Óãtv continues to rise as a leader in graduate education and research excellence.

April 8, 2025Student Success, University News

As tax season heats up, ±«Óãtv Accounting Professor Mike Sinclair breaks down why filing taxes is essential – and debunks common myths and costly mistakes to avoid.

April 7, 2025Research and Innovation

Story Ideas

The ±«Óãtv Newsroom is dedicated to sharing ±«Óãtv's story beyond Tampa Bay. We are looking for impactful projects that interest a broad audience outside academia. Stories with compelling imagery are preferred. If you have a story to tell, let the ±«Óãtv News team know by filling out the .

News Archive

Learn more about ±«Óãtv's journey to Preeminence by viewing Newsroom articles from past years.